Radio Maria
Radio Maria Tanzania is a radio station, which broadcasts from Dar es salaam It is part of the Radio Maria network of Radio stations based in Milan, Italy. The pattern of programmes in Radio Maria Tanzania are mainly based on four groups such as catholic spirituality and knowledge, news and information, human promotion and welfare and lastly social and entertainment. It plays mostly Catholic, Christian and gospel music.
According to Ng’atigwa (2013), Radio Maria Tanzania (hereafter RMT) with the motto “A Christian Voice in Your Home” is a FM radio station which was established in 1996 in the municipality of Songea, in Southern Tanzania. The establishment of RMT was a result of the initiatives made by the then Archbishop Norbert Mtega, of the Catholic Archdiocese of Songea in his meeting with the President of the Association of the World Family of Radio Maria Italy in Uganda in 1995. According to Tanzania Communication Regulatory Authority (TCRA), RMT is owned by World Family of Radio Maria Africa 51%, and by Fondazione Formare for the remaining 48%.
RMT is owned and managed by the Association of Radio Maria Tanzania Company Limited. The members of the Association of Radio Maria Tanzania include “married and non-married people, religious brothers and nuns, priests and bishops; however, the radio is not owned by a specific catholic diocese in Tanzania or the Tanzania Episcopal Conference.
Due to logistic and operational problems in Songea, RTM relocated its main studio to Mikocheni area in Dar es Salaam, in 2003. The station was registered by the TCRA under the non-commercial licensing category to operate as a religious radio station with priority for religious content and goals. As a condition under this licence category, commercial advertisements are forbidden.
According to Audience share based on GeoPoll survey (2018), Radio Maria is ranked 10th with 2.07% of the share market among the top 20 stations in Tanzania and in the Central Region having a share of XX.XXX% in comparison with other religious radio in the country.
As of July 2011, RMT covered 13 dioceses out of the 33 Catholic dioceses in Tanzania. However, through its satellite transmission which is boosted by eight transmitters located in different areas in Tanzania, the broadcasts of the radio station reach almost the whole Tanzania. Also, RMT is accessible online through www.radiomaria.co.tz and can be reached through messages in its Facebook account.
Audience Share
Ownership Type
private, non-commercial
Geographic Coverage
Regional
Content Type
free content
Media Companies / Groups
World Family of Radio Maria Africa
Ownership Structure
Radio Maria is operated by World Family of Radio Maria Africa which belongs to the World Family of Radio Maria.
Voting Rights
Missing Data
Company
Group / Individual Owner
Fondazione Formare
General Information
Founding Year
Date of registration: May 3rd 1996 Start: April 26th 1996
Founder
Archbishop Norbert Mtega / Catholic Archdiocese, Songea .
Ceo
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Editor-In-Chief
Missing Data
Contact
Financial Information
Revenue (in Mill. $)
Missing Data
Operating Profit (in Mill. $)
Missing Data
Advertising (in % of total funding)
Missing Data
Market Share
Missing Data
Further Information
Meta Data
Audience share based on Geopoll’s Radio & TV Ratings Tanzania (April – June 2018) report.
